Sunday, January 16, 2011

For Electronic Arts, It Means 'Mothers I'd Like to Frighten' [Video]

For Electronic Arts, It Means 'Mothers I'd Like to Frighten' [Video]: "

A Dead Space 2 viral campaign launching this weekend took plenty of chutzpah, I'll give it that. Electronic Arts brought in 200 middle-aged mothers under the auspices of a focus group looking at a new game. They were, aptly, horrified. More »

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